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Many conglomerates employ various performance measurement tools to monitor the
performance of their employees. Most of these performance measures only concentrate on
the financial dimension of the performance. The balanced scorecard is one such tool that
measures the performance of a firm along multiple dimensions. This study investigated the
implementation of a balanced scorecard in the performance measurement system of the
FMCG Sector of Pakistan and measured its impact on employee satisfaction. To achieve
this objective, a quantitative study was designed on FMCGs and primary data was gathered
using a Likert scale questionnaire administered to 218 respondents. Results indicate that
employee satisfaction experience improved after the implementation of a balanced
scorecard in the Performance Management System. Moreover, the mediating role of the
Performance Management System in the relationship between the Balance Score Card and
Employee Satisfaction was also partially proved.
Sophia Khalid, Ansar Waseem. (2020) Contribution of Balanced Scorecard Implementation in Performance Management System to Enhance Job Satisfaction: Empirical Evidence from FMCG Sector of Pakistan, Sukkur IBA Journal of Management and Business , Volume 7, Issue 1.
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