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This paper attempts to develop a model that would be looking at the effects of some knowledge-sharing factors such individuals’ perception, and attitude on knowledge sharing in University of Peshawar. Data from 244 randomly selected respondents from the target population have been collected through a questionnaire. Confirmatory factor analysis has been employed to check the validity and reliability of the adopted questionnaire along with the individual. Structural Equation Modeling technique has been employed. To test hypotheses of the study, regression model has been employed. Findings indicate that individual perception and attitude of the employees are all significant and positive predictors of knowledge sharing in the target population. Notwithstanding, individuals’ perception has been proved to be the most influential factor within the overall model. Study of the extant literature reveals that research on this sub-area of knowledge management, in general and in universities, in particular, appears very sparse. To fill in that research gap this study has been undertaken. The study has some common limitations. With all the limitations, the results of the study have both practical and theoretical implications. The study recommends some future directions for further studies in the domain of knowledge management.

Rabia Ishrat, Wali Rahman. (2019) Effect of Attitude and Individual Perception on Knowledge Sharing in Peshawar University: An Empirical Study, , Volume-13, Issue-2.
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