Abstract
This study aimed to identify factors that affect body self-image
satisfaction and negative mood among adolescent girls. Positive and
Negative Affect Schedule, Self Esteem Scale, Body Image Satisfaction
Scale and Figure Rating Scale was administered to 97 female
undergraduate students to have a base-line data for the study. Overall,
self esteem and body mass predicted body satisfaction significantly. Of
these 47 participants volunteered to appear in the second phase of the
study as well, after a week, and were shown thin-ideal images of women
on power point as an intervention and were asked to complete Positive
and Negative Affect Schedule and Body Image States Scale for the
second time in view of their recent and fresh feelings and views. It was
found that the participants of different body weight showed no change in
their body image satisfaction than before except in the case of overweight
participants. They were significantly affected on negative mood after
viewing the thin ideal images. Comparing three groups with different
body mass index, one-way ANOVA revealed significant difference on
negative mood as well as body image satisfaction. This revealed body
mass (index) is a potent and table factor that could strongly affect body
satisfaction. Overall, participants’ actual body mass was a negative
predictor of body image satisfaction and self esteem appeared as a
moderator of mood affectivity. These results were corroborated with
another finding of this study: Participants whose perception of their body
shape and that of their ideally desired body shape was markedly
discrepant had gone to significantly low level of body image satisfaction
as well as self esteem than those with low discrepancy. The thin-ideal
images seemed to affect influence body satisfaction and mood of the
oversized women more than the average ones.
Marium Javaid , Iftikhar Ahmad. (2014) Adolescent Girls are Hurt More by the Body Mass than Thin-Ideal Media Images of Females , Journal of Behavioural Sciences, Volume 24, Issue 1.
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