Abstract
The present survey was targeted to identify and analyze the psychosocial preferences in mate selection
among Pakistanis. The inquiry included 1100 Pakistanis (433 males and 667 females) who were all adults,
educated, unmarried and belonged to the urban areas of Pakistan. The research questionnaire included 10
psychosocial preferences and the participants were asked to rank their preferences from 1 to 10. The
findings were obtained through mean scores and differential analysis. The study established that men and
women in Pakistan do idealize certain psychosocial preferences while making choices in mate selection and
the most desired preferences of males and females differ significantly. Men, in the current study, reported
to value beauty of women the most while women preferred educated men as their top priority. The findings
of the current study were in aligned with earlier studies of similar nature.