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By the end of Nineteenth Century there was no well renowned female writer in the world of Urdu Literature, only few female writers were in the picture, but not active enough to be counted as an asset for the literature. However, at the beginning of the Twentieth Century, female writers became active, they stared their literary life by writing novels in Urdu. Generally the nature of women writing was social and domestic. From the beginning of progressive movement, signs of change also appeared in the Urdu Literature and women Authors were also affected by this change. The difference between pure literature and popular literature became very clear by the mid of Twentieth century. Popular literature is growing fast in Urdu since 1950 and women have played an effective/ vital role in the promotion of this popular literature. The objectives of my study are to highlight the role of female writers in the promotion/ development of popular literature, to analyse the trends developed by popular literature and to make a critical analysis of changes being faced by popular literature between the twentieth and twenty first centuries. Furthermore, I also try to locate the basic factors involved in the development of popular literature in Urdu.

Faiza Bashir, Almas Khanum, Sadia Bashir. (2016) The Role of Female Writers in the Promotion of Popular Literature in Urdu, Putaj Humanities And Social Science, Volume-23, Issue-2.
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