Abstract
The objective of this survey was to study the profile of livestock, extent of livestock management, production
systems, product consumption, marketing and their contribution in poverty alleviation and nutritional improvement
in sub-urban areas of Faisalabad city. Approximately 35 respondents from Sheikhupura road, Jhumra road, Millat
road, Jhang road, Samundri road, and Chukera colony at Narwala road, at least 7-11 kilometers away from the
city, were interviewed to get the desired information. The data was collected for the feeding pattern parameters
like family personnel, herd structure, livestock management profile, breeding and feeding of animals, health cover,
livestock products, their consumption and marketing, technological interventions used, credit facilities, extension
services in the area and role of farmers association, etc.The ratio of farmers having one child infant and adult per
family among all the respondents was 38.1, 31.9, 31.4, and 52.4 % for male and female, respectively. About 22.9
and 20 % of the respondent's were having 1 male and female child going to Madrissah. A high percentage of
respondent farmers 31.9 and 17.1 % possessed total family members of 2, whereas total family members ranged
from 1-9 including all classes of their family. The mean strength of cattle, buffaloes, small ruminants, and breeding
animals was 6.03, 17.7, 1.2, and 0.49 on overall basis. All of the respondents were non-agriculturists and about
90 % of the farmers did not use fodder as animal feed due to limited or no land holdings. About 73.3 % of the
farmers used natural mating, 24.8 % used AI, and 1.9 % used both methods for breeding of animals. Buffalo was
the main diary animal kept for milk production. Average milk production from both buffaloes and cows was 7 kg
per day and cost of the milk produced was noted to be on an average Rs. 20 per kg. Farmers main sources of
income were found to be livestock farming, majority of farmers (56.2 %) earned income above Rs. 7000 per
month from the sale of animal products. None of the farmers was visited with extension workers. Only 5 % of the
farmers got loans for livestock business. None of the respondents knew about any breed association and member
of any association. It is recommended that in order to improve livestock production in the area, extension
messages should be targeted using extension officer visits and demonstrations.