Abstract
A transverse management self-diagnosis of University Social Responsibility (USR) was conducted, which considers that each institution should be responsible for a socially responsible performance in 4 areas: Organizational Management (OM), Training (T), Cognition (C) and Social Participation (SP). The nature of the research was quantitative, descriptive, non-experimental and transectional; the USR was the macro variable to be analyzed, and the sampling frame comprised the list of 79 authorities of the institution. A survey designed by Vallaeys and Solano was applied; this was answered by all the participants. The stated objectives were met and the USR level was found for the areas of OM (3.09), T (2.21), C (2.89) and SP (2.91). In addition, the results obtained from a self-diagnosis made in 2013 were compared, observing progress in Organizational Management, however, the results showed that isolated initiatives have been developed and that only in some cases there are sustained efforts to achieve USR.
PEDRO JAVIER MARTÍNEZ-RAMOS, HILDA CECILIA ESCOBEDO-CISNEROS, MYRNA ISELA GARCÍA-BENCOMO, JOSE GERARDO REYES-LÓPEZ. (2018) The Challenge of University Social Responsibility at the Autonomous University of Chihuahua, International Review of Management and Business Research, Volume 7, Issue 4.
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