Abstract
Electronic media has been vital in shaping human behavior of an entity according to the defined national needs and interests. The western media in general and electronic media in particular has played a major role in promoting the political agenda of the west in the last few decades especially since 1980s in curtailing communism. The 9/11 incident has redefined its goals and it is mainly focused on US led war on terror and presenting the Muslims as barbarous entity who have no respect for \"other\" cultural and political values. The present article is an attempt to highlight the negative role of the electronic media of the west to promote Islamophobia in every possible way and thus alienate not only Muslim of the world outside west but also those Muslims who are living there as born citizens.

خدیجہ عزیز. (2014) مغرب میں اسلامو فوبیا کے فروغ کے لیے مستعمل ذرائع (الیکٹرانک میڈیا) اور ان کے اثرات, Bannu University Research Journal in Islamic Studies, Volume 1, Issue 1.
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