Abstract
The current study aimed at investigating the effect of strategic management by using Balanced Scorecard (BSC elements) on Jordanian Pharmaceutical Manufacturing (JPM) organizations’ business performance. To approach the aim of the study, practical data were collected from 13 companies out of 16 companies, by means of a questionnaire. The questionnaire was delivered to about 140 managers out of 250; only 95 questionnaires were completed, out of 95 questionnaires only 90 were suitable for further analysis. Statistical techniques such as descriptive statistics, t-test, ANOVA test, correlation, simple and multiple regressions were employed. To confirm the suitability of data collection instrument, a KolmogorovSmirnov (K-S) test, Cronbach’s Alpha and factor analysis were used. The result of the study shows there is a significant implementation of the balanced scorecard variables among JPM Organizations, the learning and growth perspective rated highest average, followed by internal processes perspective, then financial perspective and customer perspective, respectively. Result also indicates that there is a high relationship among balanced scorecard variables and between balanced scorecard variables and JPM Organizations’ business performance is strong. The result of the simple regression and the multiple regressions analysis shows that strategic management (balanced scorecard elements) has a direct impact on Jordanian Pharmaceutical Manufacturing Organizations’ business performance. Finally, the result shows that the customer perspective has the highest effect on JPM organizations' business performance, followed by internal processes perspective, then learning and growth perspective and financial perspective, respectively
ABDEL-AZIZ AHMAD SHARABATI , SAED JAMAL FUQAHA. (2014) The Impact of Strategic Management on the Jordanian Pharmaceutical Manufacturing Organizations' Business Performance, International Review of Management and Business Research, Volume 3, Issue 2.
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