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The present study aimed to explore the portrayal of Taliban in the mass media of Pakistan through agenda-setting
theory. The two elite newspapers of Pakistan; Dawn and The Nation were considered for this paper in depicting
Taliban in their editorials. A qualitative research approach was adopted and through a content analysis technique,
the frames of the newspapers were analyzed. The data were collected from the online versions of the respective
newspapers. The framing of the content was categorized into two subcategories which were: Friend and Foe.
Throughout a year, Taliban were framed by Dawn and The Nation in a sum of 241 editorials. The findings
indicated that both newspapers preliminarily framed Taliban as a foe in their editorials of one year. On the other
side, the friend frames used by these newspapers are comparatively lesser as of foe frames regarding the Taliban.
Findings also revealed that The Nation was friendlier than Dawn in representing the Taliban. However, Dawn
employed more foe frames as compared to The Nation during the portrayal of the Taliban. The analysis revealed
that both elite newspapers are representing Taliban with the foe frames which indicates that their policy is against
the Taliban issue. Thus, it appeared that the agenda of mentioned newspapers is in line with the agenda of the
state that Taliban are terrorists and they are a threat to the internal security.
Muhammad Umar Nadeem , Ijaz Hussain Bokhari , Muhammad Ashraf Khan , Faisal Mustafa. (2019) An Examination of Media Frames Regarding Taliban: A Comparative Study of the Editorials of Dawn and The Nation, Pakistan Journal of Social and Clinical Psychology, Volume 17, Issue 1.
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