This study aims to examine the relationship between selective exposure and partisan media effects on the university students’ perception. The analysis is based on a survey of opinion of a carefully ... Read More

Pakistan and India have a long history of skirmishes and conflicts since the evolution of two nations. There had been plenty of efforts involved in the peace making process between two nations. Some ... Read More

Limited Nuclear proliferation is the banquet of nuclear arms, fissionable material, and weapons-relevant nuclear innovation and technology to nations not known as "Nuclear Weapons States" in managed ... Read More

The study aims to investigate the impact of religion on quality of life among young female students in Sialkot, Pakistan. Religion plays a very important and sensitive role in the lives of people. T ... Read More

Political Islam and Global Liberalism are two important ideologies and civilizations yet seek to be compared in the context of contemporary international socio – political and geostrategic environme ... Read More

Globalization is a phenomenon in which the world has become a global village. The world societies have become inter-connected with each other. This phenomenon has impacted the social, cultural, trad ... Read More

This paper discusses Iqbal’s vision and thoughts about politics. He has given an ever inspiring treasure of knowledge and philosophy through his works. His philosophy of politics is based on Islamic ... Read More

Entrepreneurial Intention (EI) significantly influenced not only by attitude toward entrepreneurial behavior, personality traits, and perceived entrepreneurial behavioral control, but also by entrep ... Read More

This paper aims to analyze and compare the print media coverage of 18th Constitutional Amendment to the Constitution of Pakistan in five selected newspapers from 5th April 2010 to 12th April 2010. T ... Read More

South China Sea, positioned between Karimata and Malacca straits to the Straits of Taiwan, has permanently remained an object of ambitions and rivalries for regional as well as extra-regional states ... Read More

Without any exception, Pakistani undergraduate students are bilinguals. They start learning both Urdu and English from primary level. Although Urdu is the national language of the country, English i ... Read More

South Asian Association for Regional Cooperation (SAARC) was set up with its utmost objective to advance the welfare of people and enhance their quality of life. The paper explores as to what measur ... Read More

The United States pursuing the realist prescription during the cold war helped maintain the balance of power and thus ‘peace’ among the competing great powers. In the post-cold war era it divorced s ... Read More

The purpose of this study is to explore the concept of talent management and its implications for Human Resource managers in banking sectors of Pakistan. The paper adopts the qualitative approach for ... Read More

The main objective of the study was to find out the Job related causes of hypertension among secondary school teachers and its impacts on their performance. The study was descriptive in nature with ... Read More

Being a transgender in Pakistani society is considered as the symbol of shame for whole family because of giving birth to a transgender child. Consequently the transgender becomes victim of critical ... Read More

This exploratory study analyzes the major causes of insurgency in Balochistan. Balochistan has been among a full-fledged insurgency for many decades. Pakistani government has tried to venture the ex ... Read More

This study explained the impact of market orientation, learning orientation, and innovation capability on product development. In product development literature, most of studies focused on the relat ... Read More

The Governments of nations mostly rely on the democratic system and the system is devised though electoral process. In a way, the election system determines the destiny of the nations. From January ... Read More

The current study attempts to examine the impact of job stress on turnover intention based on the perception of banking sector employees of Sialkot city. Comparative study of nationalized, privatize ... Read More

Different literary and social movements have changed the lives of many. Literature is reflection of society and we can benefit from literature to bring social, political and moral awareness among th ... Read More

This paper aims to analyze the efforts made by Pakistan to counter the terrorism. Terrorism is the most sensitive issues to the national security of Pakistan, which must be handled and dealt with th ... Read More

The objective of the study is to highlight a new perspective under the domain of RBV on relationship between human capital, IT resources and organizational performance. It provides useful insight on ... Read More

The journey of state security from conventional deterrence to nuclear deterrence is covered with the death of millions during WW11. The attack of American nuclear bomb on Japan transformed the old b ... Read More


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